It has been said that “confidence is the best outfit”. What we wear is a reflection of our personal beliefs and we wear it like a coat of arms. Throughout history, a coat of arms have been worn by a tribe or group of people to intentionally deliver a message. It was worn as a symbol of their identity. Wearing a coat of arms makes a declaration about who we are and what we show the world. We must claim our power and have a conviction of our worth and value within ourselves. Not only are we enough, we are also beautiful, confident, strong, kind, intelligent and more. The world reflects our beliefs back to us according to our own personal coat of arms.
My intention in building Agnes & Dora has been to encourage others to create a better life for themselves. I want to change the way the world sees us by changing the way we see ourselves.
Our Agnes and Dora coat of arms is defined by our mission statement, guiding principles, and vision statement.
We hope that you can adopt these as part of your personal brand, aligning yourself and your lives to the very heart and soul of Agnes & Dora.